Jürgen Erich Schrempp (born September 15, 1944 in Freiburg) was until December 31, 2005, the CEO of DaimlerChrysler, a German-American car and truck manufacturer. Following a decision of the board taken on July 28, 2005, he was succeeded on January 1, 2006, by Chrysler frontman Dieter Zetsche. Schrempp was the architect of the merger joint venture between Daimler Benz and Chrysler, which ultimately ended in failure.