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Prudential Center
Prudential Center
is a multi-purpose indoor
arena
in the
central business district
of
Newark
,
New Jersey
,
United States
. It was designed by
HOK Sport
(now Populous), with the exterior designed by
Morris Adjmi Architects
. Opened in 2007, it is the home of the
National Hockey League
's (NHL)
New Jersey Devils
and the
NCAA
's
Seton Hall Pirates men's basketball
team. The arena seats 16,514 patrons for hockey and 18,711 for basketball. Fans and sports writers have affectionately nicknamed the arena "The Rock" in reference to the
Rock of Gibraltar
, the corporate logo of
Prudential Financial
, a
financial institution
that owns the
naming rights
to the arena and is
headquartered
within walking distance of it. In December 2013, the arena ranked third nationally and ninth internationally for self-reported annual revenue.
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