Indian pop music , often known as
Indian-Pop,
Hindi Pop,
Indipop or
Indi-pop, refers to
pop music in
India. Pop music really started in the
South Asian region with the
playback singer Ahmed Rushdi's song ‘
Ko Ko Korina’ in 1966 and has since then been adopted in
Bangladesh, India and lately
Nepal as a pioneering influence in their respective pop cultures. Following Rushdi's success,
Christian bands specialising in
jazz started
performing at various night clubs and hotel lobbies in
Karachi,
Hyderabad,
Mumbai,
Dhaka and
Lahore. They would usually sing either famous American jazz hits or cover Rushdi's songs. The term refers to non-soundtrack music in contrast to
filmi music i.e soundtrack music, the latter of which almost completely dominates Indian music.