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Additional
cult of personality
English Wikipedia - The Free Encyclopedia
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Cult of personality
A
cult of personality
arises when an individual uses
mass media
,
propaganda
, or other methods, to create an idealized, heroic, and at times worshipful, image, often through unquestioning
flattery
and
praise
.
Sociologist
Max Weber
developed a
tripartite classification of authority
; the
cult of personality
holds parallels with what Weber defined as "
charismatic authority
". A cult of personality is similar to
divinization
, except that it is established by mass media and propaganda usually by the state, especially in
totalitarian
states.
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