Shad Gregory Moss (born March 9, 1987), better known by his stage name Bow Wow (formerly Lil' Bow Wow), is an American rapper, actor and television host. As Lil' Bow Wow, he released his first album, Beware of Dog in 2000 at age 13, which was followed by Doggy Bag 2001. In 2003, Bow Wow released his third album Unleashed, which was the first album released without using Lil' in his name. As of September 27, 2015, Bow Wow had officially been signed to a new label, Bad Boy Records, which is owned by Puff Daddy.