Elinor Glyn,
née Sutherland (17 October 1864 – 23 September 1943), was a British
novelist and
scriptwriter who specialised in
romantic fiction which was considered scandalous for its time. She popularized the concept of
It. Although her works are relatively tame by modern standards, she had tremendous influence on early 20th-century popular culture and perhaps on the careers of notable Hollywood stars such as
Rudolph Valentino,
Gloria Swanson and
Clara Bow in particular.