The Halifax area or simply Daytona is a region of the U.S. state of Florida, comprising the area around Daytona Beach. It is roughly coextensive with the Daytona Beach metropolitan area and Volusia County. There have been a number of attempts to establish a regional identity for Daytona, including dubbing it the "Surf Coast" and "Fun Coast". The name "Halifax area" refers to the Halifax River, which runs through Daytona Beach and other nearby municipalities.