"The Greatest Show on Turf" was the nickname for the St. Louis Rams' record-breaking offense during the 1999, 2000, and 2001 National Football League seasons. The offense was designed by attack oriented offensive coordinator Mike Martz who advocated mixing both an aerial attack, and a run offense. The Rams' offense during these three seasons produced a largess of scoring, accrued yardage, three NFL MVP honors, and one Super Bowl title for the 1999 season.