Maverick is a brand of
cigarettes owned by ITG Brands LLC, a
subsidiary of
Imperial Tobacco Company. Maverick cigarettes are made in the United States and Austria. They are available in packs of 20. In order to comply with FDA regulations, Maverick's former owner,
Lorillard, had until June 22, 2010 to rebrand tobacco products marketed as "Lights", "Ultra-Lights", "Medium", "Mild", "Full Flavor", or similar designations to belie the impression that some tobacco products are comparatively safe.