Rudo y Cursi (Spanish, literally, "Rough and Corny") is a 2008 Mexican film starring Diego Luna, Gael García Bernal and Guillermo Francella. It is directed by Carlos Cuarón (Alfonso Cuarón's brother) and produced by Cha Cha Cha Films (production company created by Alfonso Cuarón, Guillermo del Toro and Alejandro González Iñárritu). It is Carlos Cuarón's first full-length movie — previously he had directed only short films.