Jeong Hyeon-cheol (
hangul: 정현철; born February 21, 1972), better known as
Seo Taiji (서태지), is a
South Korean singer, musician, and songwriter. After dropping out of high school to pursue a music career, he has risen to become one of the most prominent and influential cultural icons in South Korea; many refer to him as "the President of culture". He introduced incorporating elements of popular musical genres from the United States and contributed considerably larger to Korean
pop culture and
Korean pop's development in the 1990s.