Talkers Magazine is a trade industry publication related to
conservative talk radio in the
United States. Its slogan is "The Bible of Talk Radio and the New Talk Media". In addition to radio, it covers
talk shows on broadcast and cable television as well as Internet-only shows and
podcasting. The magazine advocates the advancement of
conservative,
progressive and apolitical talk radio. Ratings for talk shows are based upon "the opinion of the TALKERS editorial board" and are "non-scientific projections... and do not represent exact Nielsen Audio or any other ratings service totals."