Alan Emrich is best known as a writer about and designer of video games, who coined the term "4X", contributed to the design of Master of Orion and Master of Orion 3, and wrote strategy guides for video games. Before the rise of video games Emrich wrote about and designed board games and organized conventions about them. He currently runs a small game publishing company and lectures in game design and project management. In 2001 Emrich received the Blomgren / Hamilton Memorial Award for Lifetime Achievement from ConsimWorld.COM.