is an affiliate of Nintendo and a Japanese video game development company. It was founded by Tsunekazu Ishihara in November 1995, as a successor to Shigesato Itoi's company Ape Inc. It is well known for producing Pokémon card games and toys. Its current President is Hirokazu Tanaka. The company has its headquarters on the second floor of the in Chiyoda, Tokyo, in proximity to the Japan Rail Ichigaya Station.