Winx Club is an Italian animated television series made in 2003 on 19 August directed, created and produced by Iginio Straffi and his company Rainbow S.r.l. in co-production with Rai Fiction. It is part of the larger Winx Club franchise. The series is the first Italian cartoon to be sold in the United States. It is also broadcast in over 130 countries worldwide, and is Straffi's most successful creation. In June 2014, it was announced an agreement with China Central Television for the construction of a theme park dedicated to Winx in Beijing.