Dae Jang Geum (; literally "The Great Jang-geum"), also known as
Jewel in the Palace, is a 2003 Korean television series directed by
Lee Byung-hoon. It first aired from September 15, 2003 to March 23, 2004 on
MBC, where it was the top program with an average viewership rating of 46.3
nd a peak of 57.8% (making it the 10th highest rated
Korean drama of all time). Produced for , it was later exported to 91 countries and has earned worldwide, becoming known as one of the primary proponents of the
Korean Wave by heightening the popularity of Korean pop culture abroad.