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Additional
Advertising Standards Authority (United Kingdom)
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Advertising Standards Authority (United Kingdom)
The
Advertising Standards Authority
(
ASA
) is the
self-regulatory organisation
(SRO) of the
advertising
industry in the
United Kingdom
. The ASA is a non-statutory organisation and so cannot interpret or enforce
legislation
. However, its
code of advertising practice
broadly reflects legislation in many instances. The ASA is not funded by the
British government
, but by a levy on the advertising industry.
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