Axel Springer SE is one of the largest digital publishing houses in Europe, with numerous multimedia news brands, such as BILD, WELT, and FAKT and nearly 14,000 employees. It generated total revenues of about €3 billion and an EBITDA of €507 million in the financial year 2014. The digital media activities contribute more than 50% to its revenues and more than 70% to its EBITDA. Axel Springer’s business is divided into three segments: paid models, marketing models, and classified ad models.