Demand Media, Inc. is an American content and social media company that operates online brands such as
eHow and
Cracked, and is known for creating online content through its Demand Media Studios division based on a combination of measured consumer demand and predicted
return on investment. Demand Media's business model is controversial because its "
content farms" have been accused of polluting
search engine results with spam. The company also provides social media platforms to existing large company
websites and distributes content bundled with social media tools to outlets around the web. The company also owns
eNom, the world's second-largest domain registrar, and as of 2013, the most abused/abusive registrar of domains used for
spam email, according to
URIBL.