Goldstar is a privately held company in
Pasadena, California that sells half-price
tickets to leisure activities such as live entertainment, theatre, concerts, dance, film screenings, sporting events, and spa services. The company serves markets in the metro areas of
San Diego,
Los Angeles,
San Francisco,
Las Vegas,
Chicago,
Washington, D.C.,
New York City,
Boston,
Seattle,
Minneapolis–Saint Paul, Sacramento,
Portland,
Houston,
Dallas,
Philadelphia and Miami. It focuses on young people who may not ordinarily choose to go to live events instead of movies, and creates preference profiles for its members based on post-event surveys.