Panini Group

Panini is a company headquartered in Modena, Italy, named after the Panini brothers who founded it in 1961. The company produces books, comics, magazines, stickers, trading cards and other items through its collectibles and publishing subsidiaries. Panini distributes its own products, and products of third party providers. Panini maintains a Licensing Division to buy and resell licenses and provide Agency for individuals and newspapers seeking to purchase rights and comic licenses, respectively. Through Panini Digital the company uses voice-activated software to capture football statistics, which is then sold to agents, teams, media outlets and video game manufactures. New Media operates Panini's on-line applications, and generates income through content and data sales.