 |
Post-purchase rationalization
| English Wikipedia - The Free Encyclopedia | Download this dictionary |
Post-purchase rationalization
Post-purchase rationalization, also known as Buyer's Stockholm Syndrome, is a cognitive bias whereby someone who has purchased an expensive product or service overlooks any faults or defects in order to justify their purchase. It is a special case of choice-supportive bias.
| See more at Wikipedia.org... |
© This article uses material from Wikipedia® and is licensed under the GNU Free Documentation License and under the Creative Commons Attribution-ShareAlike License
